Barocchisti e Coro RSI

Digital
Branding
Strategy
I Barocchisti and the RSI Choir, under the direction of Diego Fasolis, stand as an international benchmark in Baroque music and historically informed performance. With over 550 productions, 250 recordings, and more than 120 albums, their journey has been marked by the most prestigious industry accolades. Combining scholarly rigor with profound expressiveness, they have captivated audiences worldwide, bringing the Baroque musical heritage to life through interpretations of extraordinary quality.

Identity

In our work to enhance the visual identity of I Barocchisti and the RSI Choir, we built a cohesive and refined design system, starting from the pre-existing logo and enriching it with a design that honored its legacy while elevating its presence. In terms of positioning, we developed a narrative that highlighted the ensemble’s artistic excellence and musical tradition. For the visual identity, we opted for a classic yet contemporary palette of cipria red, beige, and white—colors carefully chosen to evoke warmth, elegance, and precision in performance. This aesthetic language was seamlessly applied across all materials, from posters to concert programs, creating a visually harmonious and engaging experience that reflects the prestige and mastery of I Barocchisti and the RSI Choir.

Digital

When designing the website for I Barocchisti and the RSI Choir, our primary goal was to create an elegant and dynamic experience that reflects the ensemble’s sophistication and energy. The website features an intuitive navigation system, allowing users to easily explore all concerts and access detailed information. Through a harmonious design and animated elements, we ensured that the platform is not only functional but also engaging, delivering a digital experience that aligns with the prestige of I Barocchisti and the RSI Choir.